Our Services
SEO
SEARCH ENGINE OPTIMIZATION It's not enough to simply have a website, in this day and age your website needs to be visible for your market and potential customers. Business exposure is everything in the world of internet presence. If potential customers can't find your website, they go with your competitors who can be found with a simple search online. The correlation between a business website's SERP results (Search Engine Results Page) and actual sales is undeniably obvious, studies show.... Read More
Web Design
WEB DESIGN Is your current website designed to maximize impact for response, and conversions to sales or revenue? Having a website that lacks the fundamental marketing principles for design, could be costing you business that you were not aware of. All business websites should have ..... Read More
Mobile
MOBILE Having a website, any website, that is not "mobile-friendly" is already cause for major concern. The importance of a website's display through a mobile device cannot be overstated. The advent of mobile devices integrated with internet search has literally.... Read More
Video Marketing
VIDEO Video, like Mobile, has steadily become a major force in delivering marketing campaigns and will only keep increasing. Is it any wonder that Youtube is the second most popular search engine on the web? Throughout the internet, the proliferation of using video as a means of delivering marketing messaging is increasing exponentially, year after year. From small business to large global brands, video is in the top three methods of reaching a targeted audience. It is estimated that by 2018, 80% ....... Read More
Facebook Ads/Google Adwords
Incorporating Facebook paid ads and/or Google Adwords into your business' marketing efforts is a great way to augment and reinforce growing your business and capturing market share.... Read More
Reputation Management
P.T. Barnum is famously quoted as saying: "Any publicity is good publicity...". In today's digital age of instant access to a myriad of information at one's fingertips, the volatile nature of just... Read MoreNOT EVERY SEO COMPANY DOES TRUE SEO : KNOW THE DIFFERENCE
As with any industry, unscrupulous players can ruin the game for those that play by the rules. Be wary of "discount" SEO firms who promise the world, and deliver nothing. It's your and your company's reputation you're putting at stake, not all SEO / online marketing services are the same. Organic search rankings should be the ultimate aim and goal. That being said, it is not uncommon for an "SEO agency" to take a client's money and spend it completely on only search results through paid ads. This is a complete DIS-service , because the percentage of views and clicks is always considerably less for the paid ad spots versus the organic ranked positions. This is not to say that there isn't a place for paid ad marketing (see more about that here) , it can be very effective when used simultaneously with organic search marketing strategies.
To the left is a thermal imaging example of where the eyes go to when looking at search engine results of a query. Notice that the search results on the left pick up the majority of the attention. The ads to the right of the organic search results attract very little of the attention. This should give you an indication of how important those coveted top 3 to 4 spots are, on the first page of Google.
